Hey there!

I'm Dr. Madiha Nisar, a chemistry PhD, cosmetic chemist, skincare scientist and a passionate beauty content creator from Sydney, Australia. My social media journey began in 2020 with one mission: to uncover the science behind beauty products and empower you to make informed decisions.

With a background in pharmaceuticals and skincare, I bring a wealth of knowledge to the table. Through my engaging content, I aim to challenge myths, promote transparency, and foster a community of educated consumers.

Science is my guiding light as we explore the world of beauty together. From ingredient breakdowns to the latest skincare innovations, I'm here to provide a fresh perspective on the industry.

Join our community of over 230,000 beauty enthusiasts across the internet as we dive into the fascinating intersection of beauty and science. Simply follow me on YouTube, Instagram, and TikTok for all the latest updates! Let's celebrate the joy of being well-informed consumers, embracing our uniqueness along the way.

Thanks for being a part of this incredible journey of learning, growth, and empowerment.

With love and science,

Dr. Madiha Nisar